How We Helped a Construction Firm Build Website Traffic and Drive Leads
A Case Study on Content Marketing
Making a Case for Content Marketing
Almost every day it seems I'm working with my digital marketing colleagues at Vital to come up with new ways of helping clients enrolled in a digital marketing retainer (DMR) achieve their goals. Whether the aim of the DMR is to drive traffic, increase leads or create more conversion opportunities, we're constantly trying to find innovative digital marketing strategies that are measurable and drive ROI.
But let's be real. Saying you're capable of doing something is far different than actually doing it and being successful at it. Fortunately, we're able to back up the promises we make with some real life success stories of projects we've encountered over the years.
We're working on updating our digital marketing case studies, but I wanted to pass along one case study in particular showing how Vital was able to use a content-based inbound marketing strategy to increase traffic and drive leads to the website of a major development and construction firm named Chinburg Properties.
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